Welcome to
THE BEAUTY LAB
From essential legal advice to the latest social media trends, this course is designed to help you grow your small business from the ground up. With 5 in-depth modules and 27 detailed lessons, you'll gain everything you need to start and scale your business. Learn practical business strategies, marketing techniques, financial planning, and more. This course contains everything I wish I had known when I began my small business, providing you with the tools and knowledge to become a marketing genius.
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Lesson 1: Getting To Know Your Customers
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Lesson 2: Selecting A Pricing Model
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Lesson 3: Local v.s. Destination Events
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Lesson 4: How I Grew My Pricing From Beginner To Pro
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Lesson 5: Contracts
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Lesson 1: Setting Yourself Apart From Competition
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Lesson 2: How To Stay Organized To Scale Your Business
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Lesson 3: Mastering Skills With People
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Lesson 4: Your Network = Your Net Worth
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Lesson 5: Validating Your Brand Through Surveys and Social Media
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Lesson 1: Staying Consistent
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Lesson 2: Serving Your Audience
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Lesson 3: Developing A Portfolio Of Work
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Lesson 4: Why It's Important To Have A Professional Website
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Lesson 5: Creating Rockstar Video Content
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Lesson 6: Why Advertise On Social Media?
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Lesson 7: How To Get Press For Your Business
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Lesson 1: How To Create And Schedule Content
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Lesson 2: What Content Works Best
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Lesson 3: Transitioning To Authentic Content
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Lesson 4: How To Gain More Confidence In Front Of The Camera
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Lesson 5: Lights, Camera, Action
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Lesson 1: How To Communicate Effectively
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Lesson 2: Time Management
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Lesson 3: Performance
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Lesson 4: Developing A Successful Team
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Lesson 5: Doing Business With A Close Friend Or Family Member
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What You will Gain from this Course:
Marketing Skills
Marketing is my expertise. It is how I built my beauty empire and how I will teach you to build yours. I will teach you how to budget for marketing, where to market, and everything there is to know about public relations.
Branding Skills
Branding is an essential part of creating a business, and it is another skill I have confidently earned. I will teach you how to organize and scale your business and show your creativity through your brand.
Pricing Power
Your pricing structure can make or break your success. I will teach you how to determine what setup works for you, and I will give you a guide to taxes for beauty entrepreneurs, making it simple!
A Collaborative Mindset
In the beauty industry, you could end up working with THOUSANDS of people if you network correctly. I will teach you how to handle working with many different people, from a stranger to your best friend.
Confidence in Your Artistry
The key to your brand taking off is that you have confidence in yourself. If you don’t believe in yourself, then why should anyone else? I will teach you how to constantly improve your skills and love your work.
Social Media Skills
I will teach you how to create captivating content for your brand, where/when to post it, and how to be authentic. If you do all of these things, then your content will go viral every single time!
"If you don’t build your dream, someone will hire you to help build theirs."
Tony Gaskins, Entrepreneur & Motivational Speaker
Built For All Aspiring Beauty Entrepreneurs.
Unlike you, I was not fortunate enough to have a course to help me navigate the business world behind the beauty industry. However, I want your business to flourish and for you to be great. If you master the tips and skills I talk about in this course, you will be able to create a six-figure beauty business as I did. I can tell you right now that what you'll be doing in this program will completely transform your life and your business because I am going to teach you how to cater to your clients.
Connect With Me
Send me a message if you have questions about The Beauty Lab, or want to learn more about my coaching program!
